Tourism Selangor and Fireflyz.com To Promote Selangor
In an effort to increase tourists to the state of Selangor, Tourism Selangor Sdn Bhd (TSSB) and Fireflyz.com signed a Memorandum of Understanding (MoU) last Thursday at Subang Skypark Airport. This is also in conjunction with the launch of Tourism Selangor‘s #DiscoverSelangor themed Firefly aircraft.
The collaboration targets visitors especially from Singapore, trying to make Selangor the main destination for ASEAN Tourism Forum 2018. The advertising collaboration will see Selangor’s main attractions featured on Firefly aircrafts, along with Tourism Selangor’s “Discover Selangor, Heart Of Malaysia” campaign. Inside the aircraft, there will be more information on Selangor as well and what can be discovered in this state.
The MoU signing allows both Tourism Selangor and Fireflyz.com to promote tour packages such as 5 day trips that includes shopping, culture and homestay, eco and nature, extreme sports and other activities, MICE and so much more will be introduced by the two parties. Special ticket prices will also be offered to customers during promotional programmes participated by Tourism Selangor both locally and abroad.
To further enhance the campaign, a FAM Trip of media both locally and from Singapore as well as tour operators were organized to experience what Selangor has to offer. The tour are selected based on major tourism segments offered in Selangor such as Homestay, MICE, Sports, Education, Medical, Heritage, Theme Parks, Shopping, Nature and Food and Dining.
Tourism Selangor and Fireflyz.com hopes that the collaboration can bring good impact and achieve their objective which is to bring more visitors to Selangor leading up to ASEAN Tourism Forum 2018. Selangor hopes to be named the best destination in the ASEAN region in that forum.